The zone of genius concept is one way of discovering how you are uniquely placed to serve. Various versions exist, but I like the Gay Hendricks depiction of a three-circle Venn diagram.

Complete the zone of genius exercise by drawing the Venn diagram and writing the following in each circle:

Circle one: What you enjoy
Circle two: What you are good at
Circle three: What the world needs

Your zone of genius (graphic copyright Jodie Cook - if you repurpose please credit)

The intersection of these circles is where your unique combination of interests and skills meets what the world wants to hear, see and buy.

Sometimes the answer will be obvious. Sometimes it will require further thought. Fill in the circles, stare at the words and see what comes up. Where might your zone of genius take you?