Making mistakes?

I want to tell you about 15 positioning mistakes even the best experts make.

I see these every day. Coaches, consultants, founders of incredible businesses. Putting a ceiling on their revenue, impact, and potential.

Is this you...

1. You cannot answer "So what do you actually help people with?" in one sentence
2. You start posting every day before deciding what you want to be known for
3. You think you need better hooks, but people still do not know what you sell
4. Your homepage could belong to 5,000 other experts
5. Your past clients love you but cannot describe you
6. Your discovery calls start with 15 minutes of explaining what you do
7. Your testimonials say "She's brilliant" and nothing about what changed
8. Your answer to "How much does it cost?" begins with "It depends"
9. Your offer is for founders, executives, experts, creators, consultants and anyone going through a transition
10. Your freebie solves a different problem from your paid offer
11. You create your 12th content pillar because choosing one thing feels restrictive
12. Your LinkedIn post gets 10,000 views and nobody knows why they should hire you
13. 700 people download your lead magnet and none of them buy
14. Your referrals show up saying, "I'm not really sure why Sarah told me to speak to you"
15. Your offer menu looks like a Cheesecake Factory menu

Count how many you ticked.

Then come to my workshop and fix them. Tomorrow, 11:30am New York / 4:30pm London. 90 minutes including Q&A.

For under-known but brilliant experts whose online presence doesn't do them justice.